SWEETTI FRUTTI, LE BONBON BIO
Voici à présent mon sujet d'examen de fin de deuxième année (dans mon école précédente) pour lequel il s'agissait de créer absolument toute la communication autour d'un seul produit, donc: Sweetti Frutti, un bonbon 100% fruits bio... Je vous l'accorde, on a tous eu un hoquet en apprenant qu'on allait devoir travailler 3 semaines sur un bonbon... et qui plus est: BIO!
Mais enfin, qui dis 100% bio disait aussi 100% fabrication artisanale! ^^ Donc, tout ce qui se trouve ici a été issu de ma petite tête et créé par mes petites mains!
Tout d'abord, il lui fallait bien un logo à ce bonbon! Le voici, le voilà! ^^ Et comme il s'agissait quand même d'un examen important servant à déterminer si tout ce qu'on avait appris jusque là avait été acquis, toutes les matières devaient être présentées, c'est pourquoi s'en suit le modèle dudit bonbon, réalisé avec un logiciel de 3D =) (Oui bon, le bonbon tout en haut, il est dessiné au crayon! ^^)
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Here is now my exam's subject for the end of my second year of studies (in my previous school) for which it was meant to create absolutely the whole communication around only one item, so: Sweetti Frutti, a candy 100% organic fruits made... I grant you, we all had a gasp by learning that we were about to have to work during 3 weeks on a candy... and on the top of that: ORGANIC!
But well, whoever is saying 100% organic was also saying 100% hand-crafted! ^^ So, everything here came from my little mind and created by my little hands!
First, it did need a logo for this candy! Here it is, there it is! ^^ And as it was actually an important exam which aim was to determinate if everything we had learnt so far had been understood, every lesson had to be pictured, that's why is following the model of the said candy, realised with a 3D software =) (Yeah well, the candy all above, it is drawn with a pen! ^^)
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Here is now my exam's subject for the end of my second year of studies (in my previous school) for which it was meant to create absolutely the whole communication around only one item, so: Sweetti Frutti, a candy 100% organic fruits made... I grant you, we all had a gasp by learning that we were about to have to work during 3 weeks on a candy... and on the top of that: ORGANIC!
But well, whoever is saying 100% organic was also saying 100% hand-crafted! ^^ So, everything here came from my little mind and created by my little hands!
First, it did need a logo for this candy! Here it is, there it is! ^^ And as it was actually an important exam which aim was to determinate if everything we had learnt so far had been understood, every lesson had to be pictured, that's why is following the model of the said candy, realised with a 3D software =) (Yeah well, the candy all above, it is drawn with a pen! ^^)
Ensuite, un peu de packaging (ouiiii ^^), donc là c'était je pense l'exercice clé de l'examen, avec le logo. Car si ces deux marchent, le reste va (plutôt) tout seul! ^^ Donc, rien à ajouter mis à part que la déclinaison du pack devait se faire sur 4 parfums: fraise, citron, melon et pomme...
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Then, a bit of packaging (yeeees ^^), so here was I think the key-exercise of the exam, with the logo. Because if these two were working, the rest comes (almost) all on its own! ^^ So, nothing to add except that the pack had to be available for 4 flavours: strawberry, lemon, melon and apple...
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Then, a bit of packaging (yeeees ^^), so here was I think the key-exercise of the exam, with the logo. Because if these two were working, the rest comes (almost) all on its own! ^^ So, nothing to add except that the pack had to be available for 4 flavours: strawberry, lemon, melon and apple...
Et alors l'annonce presse... Je tiens à repréciser que tout sur ces photos a été 100% fait main! (Sauf les typos utilisées, je vous l'accorde) Donc, je me suis imprimé mes petits packs, je les ai pliés-collés et emportés dans mon baluchon à la recherche d'un arbre fuitier et faire un petit shooting photo avec ça! ^^
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And so the press ad... I 'd like to precise again that everything on these pictures was 100% craft-handed! (Except the typefaces that I used, I grant you) So, I printed my little packs for myself, I folded-sticked and took them away in my bundle, seeking for a fruit tree and have a little photo shooting with all of this! ^^
(the catch sentence on the ad is saying: "Greediness to a natural state")
S'en suit le flyer (qui m'aura causé de petits soucis de mise en page... Rien ne me convenait!!), ou en fait, c'est un dépliant qui devait contenir des informations sur les produits issus de l'agriculture biologique, ainsi que spécifiquement le petit panel des produits Sweetti Frutti =) Là encore, imprimé... Je l'aime bien maintenant, c'est rigolo de le tenir entre ses mains, hihi!
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What comes next is the flyer (which would have caused me little layout problems... Nothing was satisfying me!!), or actually, it's a leaflet that had to present information on products from organic agriculture, and also specifically the little panel of the Sweetti Frutti products =) There again, printed... I like it now, it's funny to hold it within my hands, hihi!
Ensuite, il fallait inventer un petit stand promotionnel pour ces bonbons... Couramment, il devait s'agir d'un stand de comptoir. La petite astuce, c'est que nous avions eu un cours de maquette, DONC! J'ai également exécuté la maquette du stand, malheureusement restée chez moi pour l'instant, mais don't worry, dès que je rentre pour les vancances, je prends ça en photo et je le poste! ^^ (Il en va de même pour le projet du "buzz" internet, ce n'est pas la chose dont je suis la plus fière mais ça faisait partie de l'exam donc il faut le mettre! Ce sont 2 planches dessinées, dont une présentant un petit story-board)
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Then, we had to think up about promotional stand for these candies... Commonly, it had to be a counter stand. The little trick is that we had had a model lesson, SO! I also also produced the model for the stand, unfortunately stayed at home for now, but don't worry, as soon as I come back home for holidays, I take a picture of that and I post i! ^^ (And it is so for the internet "buzz" project, this is not the thing I'm the most proud about but it was part of the exam so I have to put it here! It consists of 2 drawn boards, among which is one with a little story-board)
Et donc forcément, après avoir vu les médias d'impression et sur lieu de vente, il fallait en venir à internet! Ici, ce sont 2 pages à développer choisies au hasard du site qui aurait été consacré à Sweetti Frutti ( et... click to zoom! ^^), vous remarquerez que je me suis accordée une petite fantaise en inventant une possibilité d'achats en ligne et ah oui! Une page pour le "Sweetti Fruttier" qui est donc le nom de mon projet de buzz =)
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And so obviously, after having browsed the print and sales-outlet media, we had to come to the internet! There are 2 pages to develop chosen at random from the site that would have been made especially for Sweetti Frutti (and... click to zoom! ^^), you will notice that I allowed myself a little fancy by inventing the possibility of buying online and oh yes! There is a page for the "Sweetti Fruttier" (translate "fruttier" by "fruit tree", it was made to be a pun because the real French term is "fruitier") which is the name of my buzz project =)
Et youpiii! Pour finir pour aujourd'hui, je suis arrivée à intégrer une autre chose demandée à l'examen, un bandeau animé destiné à se trouver sur internet, en l'occurence il était réservé à un site en particulier mais l'important n'est pas là! ^^ Ah oui! Et petite précision, là, c'est la fraise qui arrive en premier, mais il va de soi que l'animation est à décliner pour les 3 autres parfums! =)
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And yipeeee! To close this for today, I managed with joining something else that was asked for the exam, an animated banner supposed to be on internet, in this case it was meant for a specific website but the important doesn't stand in here! ^^ And yes! A little precision, here it is the strawberry that comes first, but naturally the animation is to develop for the 3 other flavours! =)
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Mais en fait, ce n'est pas tout à fait terminé, puisque l'examen ne comportait pas vraiment de sujet pour l'illustration (moi, j'ai bien fait des petits dessins mais ça n'a rien à voir avec l'illustration de toutes manières! ^^). Donc, les professeurs nous ont lancé sur le petit concours annuel du magazine Ventilo, magazine Marseillais sur la culture en générale, qui consistait à créer la première de couverture du numéro spécial festivals de l'été! Voili voilou!
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But actually, it is not completely over, since the exam wasn't really containing an illustration subject (I, for one, did some little drawings but this has nothing to do with illustration anyway! ^^). So, the teachers put us on the little annual contest for the magazine Ventilo, magazine from Marseilles on culturein general, which was consisting in creating the first cover of the special issue for the summer festivals! And that's all!
(Et oui, je sais, je me suis plantée sur la typo... En vrai, ça me donne envie de retravailler ça! Affaire à suivre... ^^)
technique: acrylique
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(And yes, I know, I screwed up the typo... In real, that makes me want to re-work on that! Case to be followed... ^^)
technic: acrylic